Wednesday, March 7, 2007

Barbary Coast Sign Gone

The Barbary Coast sign has been removed. A new sign has not yet been installed, so for the moment it is a hotel without a name. Hotel NoName? I'm sure they will put up a Bill's sign in the next day or two.

The video screen has been updated with Bill's branded advertisements. They bill themself (did anyone catch that? bill?) as the newest name on the corner where Flamingo meets the Strip. Okay.

Promoting oneself as the newest name doesn't seem to carry too much authentic weight. Newest name? That is something which a marketer thinks is promotional? Sort of like the ads which claim best 10:37 pm show (or whatever time it is on those ads). It has to have the qualifier of the start time.

I've got more to say, but no time right now, so here are a few photos from the corner where Flamingo meets the Strip.

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